January loves to pretend it’s this magical reset button. New planners, new goals, new “this is my year” energy. And surely, that works in our personal lives. But in marketing? A clean slate isn’t usually what we need. Most businesses don’t need to start over; they need to get clearer, sharper, and a little more honest about what worked last year. January gives you that rare moment to breathe, look back at the past twelve months without the rush, and really see what served you

December has a way of slowing us down and speeding us up at the same time. One minute you’re scrambling to wrap up campaigns, the next you’re staring at a blinking cursor, thinking about everything this year held—the highs, the hiccups, the late-night brainstorms, the wins you didn’t see coming. It’s a month that gently nudges us to breathe. To look up from the to-do lists and remember why we do this work in the first place.  Just sit and reflect on the year. Before the calen

We talk a lot about strategy, execution, and results. But one of the most powerful tools in your marketing arsenal doesn’t cost a thing: gratitude. Marketing is about connection — and connection thrives on authenticity. When your message comes from a place of thankfulness, people feel it. Whether it’s thanking your customers for sticking with you, shouting out your team’s hustle, or simply showing up with consistency and care, gratitude leaves a lasting impression. At Making

One minute it’s the start of summer, the next... you’re staring down Q4 with a half-decorated office, a full inbox, and a marketing...