top of page


Self-Love Is a Marketing Strategy
Marketing has a confidence problem. Not because people don’t know what they’re doing, but because they don’t always trust themselves enough to let their ideas fully play out. We tweak too fast. We panic too early. We abandon campaigns right before they start working. February is a good reminder that the way you treat your marketing matters. Self-love in marketing looks like sticking to your plan even when it feels uncomfortable. It looks like trusting the research, the aud
donna4099
Jan 211 min read


January Isn’t a Restart—It’s a Re-Evaluation
January loves to pretend it’s this magical reset button. New planners, new goals, new “this is my year” energy. And surely, that works in our personal lives. But in marketing? A clean slate isn’t usually what we need. Most businesses don’t need to start over; they need to get clearer, sharper, and a little more honest about what worked last year. January gives you that rare moment to breathe, look back at the past twelve months without the rush, and really see what served you
donna4099
Jan 82 min read


Marketing in December: Reflect, Recharge, Reconnect
December has a way of slowing us down and speeding us up at the same time. One minute you’re scrambling to wrap up campaigns, the next you’re staring at a blinking cursor, thinking about everything this year held—the highs, the hiccups, the late-night brainstorms, the wins you didn’t see coming. It’s a month that gently nudges us to breathe. To look up from the to-do lists and remember why we do this work in the first place. Just sit and reflect on the year. Before the calen
donna4099
Nov 25, 20252 min read


Why Thankfulness Should Be Part of Your Marketing Plan
We talk a lot about strategy, execution, and results. But one of the most powerful tools in your marketing arsenal doesn’t cost a thing: gratitude. Marketing is about connection — and connection thrives on authenticity. When your message comes from a place of thankfulness, people feel it. Whether it’s thanking your customers for sticking with you, shouting out your team’s hustle, or simply showing up with consistency and care, gratitude leaves a lasting impression. At Making
donna4099
Oct 29, 20251 min read


Time flies when you’re making waves.
One minute it’s the start of summer, the next... you’re staring down Q4 with a half-decorated office, a full inbox, and a marketing...
donna4099
Sep 24, 20251 min read


Make Waves Now: Marketing Moves That Will Set You Up for a Strong Q4
1 If you’re waiting until October to ramp up your marketing efforts, we’ve got news for you: you’re already behind. The brands that win...
donna4099
Sep 3, 20252 min read


Leverage Local Events & Trends: The Late-Summer Goldmine for Grassroots Marketing and PR
August might feel like a marketing “in-between” month—vacations are wrapping up, school is starting, and people are still clinging to the...
donna4099
Aug 4, 20252 min read


5 Ways to Refresh Your Summer Marketing Strategy (And What We Can Learn from the Greats)
Summer is the season of sunshine, spontaneity, and sales—but it’s also the perfect time to hit refresh on your marketing strategy....
donna4099
Jun 16, 20253 min read


5 Smart Ways to Set Monthly Marketing Goals
If your marketing strategy feels more like throwing spaghetti at the wall than riding a wave of momentum, don’t worry, you’re not alone....
donna4099
May 21, 20252 min read


Marketing Momentum: How to Keep Growing in Q2
The energy of Q1 has passed—and now it’s time to dig in. The second quarter can be a sweet spot for smart marketing moves: budgets are...
donna4099
Apr 30, 20251 min read


Spring Cleaning for Your Business: 5 Ways to Refresh Your Marketing Plan
Spring isn’t just for tidying up your house, it’s the perfect time to freshen up your marketing strategy too! As we step into Q2,...
donna4099
Apr 4, 20252 min read


Are You Winging It or Winning It? Signs Your Marketing Needs a Strategy
Marketing isn’t a game of chance—it’s a game of strategy. Yet, many businesses unknowingly rely on a “hope-and-see” approach, crossing...
donna4099
Feb 26, 20253 min read


Heart and Hustle: The Keys to Small Business Success
We live and breathe the mantra: heart and hustle. Every day, we wake up ready to roll up our sleeves, dive into our work, and help our...
donna4099
Feb 12, 20252 min read


Resource Roundup: Tools We Can’t Live Without at Making Waves Marketing
Our favorite resources help us stay creative, organized, and efficient while delivering top-notch marketing solutions for our clients....
donna4099
Jan 9, 20252 min read


How AI is Shaping the Future of Marketing: Forecasting for 2025
Predicting the Future (Almost) Perfectly, One Algorithm at a Time As marketers, we've all been there—frantically Googling "2025 marketing...
donna4099
Dec 9, 20243 min read


November Focus: The Power of Giving Back to Your Community
November is a time to reflect on gratitude and the impact we can have on those around us. As the holiday season approaches, it's the...
donna4099
Nov 5, 20242 min read


Pink Marketing: How Brands Can Make a Difference During Breast Cancer Awareness Month
Every October, the world turns pink in a unified effort to raise awareness for breast cancer. This month of advocacy and education...
donna4099
Oct 17, 20243 min read


Q4 is Almost Here: Make Your Marketing Moves Now
As the summer sun starts to fade, businesses everywhere shift their focus to the year's final quarter. Q4 is often the most critical...
donna4099
Sep 16, 20243 min read


The Olympian Mindset: Unleashing the Power of Perseverance and Work Ethic
Olympians are the epitome of dedication, resilience, and unwavering commitment. Their journey to the pinnacle of athletic achievement is...
donna4099
Jul 31, 20243 min read


Stop and Smell the Ocean...
Summer often brings a slowdown for many businesses, as clients and customers take vacations. However, this “summer slump” doesn’t have to...
donna4099
Jul 9, 20242 min read
bottom of page